As Copy Manager at BCBG, I created, developed and honed the BCBGMAXAZRIA brand voice through lookbooks, site copy, emails, SMS messages, product descriptions, blog posts, promotions, operational copy, packaging, paid media, and more.
As Copy Manager at BCBG, I created, developed and honed the BCBGMAXAZRIA brand voice through lookbooks, site copy, emails, SMS messages, product descriptions, blog posts, promotions, operational copy, packaging, paid media, and more.
